Colorado Rockies Rocktober

The Colorado Rockies have filed for a copyright on the phrase "Rocktober" which is a combination of the words "Rockies" and "October" - October being the month through which the Major League Playoffs are held. I don't know who first coined the phrase Rocktober, but apparently it has been flying around the Denver / Colorado area a lot over the last few weeks as the Rockies swept the Diamondbacks and made their way into the first World Series in franchise history.

No doubt we will be seeing a lot of "Rocktober" signs around Coors Field in the next two weeks. The Rockies mainly want to keep other people from selling merchandise that contains the phrase Roctober, and keep all the money for themselves. From a business sense, you can't blame them. If The Rockies go on to win the 2007 World Series, it could be quite a cash cow for the team. Kids all over the country will be wearing Rocktober gear.

Reminds me of the phrase "Three-pete" which I believe was trademarked by Pat Riley.